The Ford Tough Festival & Concert is inspired by the family and friends of Ford Bartle (our "Ford Tough Family"). Ford is a 4 year old from Mars, Pennsylvania who was diagnosed with High-Risk Stage IV Neuroblastoma in August 2019. Presently, he continues to receive consolidation treatments for his battle against Neuroblastoma at Memorial Sloan Kettering Cancer Center ("MSK") in New York City. Ford has battled through initial frontline treatments, tumor resection surgery, and a relapse regimen over the past two years and continues to smile along the way. He, like his young peers battling childhood cancer, embodies the essence of 'Ford Tough.'